New Sponsorship for the tournee

2020-09-22 · 13:33

The sports betting company bet-at-home becomes new presenting sponsor of the Vierschanzentournee

The Four Hills Tournament has a new presenting sponsor. 
Hereby it concerns an old acquaintance: The sports betting provider bet-at-home will accompany the traditional winter sports event for the next four years.

The sponsorship package will run until the end of the 2023/24 event and includes a broad advertising presence throughout the tournament. Furthermore, bet-at-home will also be visible on LED boards, back drops at the start and finish areas and all main installations across the four venues.

Michael Witta, Infront Vice President Marketing Sales, said: "The Vierschanzentournee is one of the highlights of the winter sports season. Its broad popularity makes it an ideal platform for sponsors and we are happy to welcome bet-at-home back as the Presenting Sponsor for another four years and look forward to this promising partnership."

Alexander Aigner, Head of Marketing & Customer Relations at bet-at-home, said: "We define partnership in sponsoring as a long-term cooperation and are therefore pleased to return to ski jumping as Presenting Sponsor of the Vierschanzentournee for four years."

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